Julio Ceballos

Julio Ceballos is an expert in internationalization, market strategy, and negotiation. His career has developed across several countries, and since 2006, he has been managing the business of leading brands in China while advising Western companies on their entry into the Asian market. He has written essays and poetry collections that have earned him national and international awards and is an opinion columnist. Additionally, he delivers conferences on China's current geopolitical situation, teaches courses and workshops on doing business in Asia, and supports strategic plans for private and institutional organizations. He is also a member of various NGOs such as Los18, Cantabria Overseas, and Cátedra China.